# Our Data

## Our Data Sources

### Consumer data

- Marital status
- Presence of children
- Real estate data
- Education data
- Mortality data
- Neighborhood tax data

### Professional data

- Employer & job title
- Previous employment
- Income & wealth data
- Company data
- RSS feeds
- SEC data

## Data Statistics

Unlock your data advantage with our coverage and attributes.

- **90M** professional profiles
- **300M** consumer profiles
- **1M** monthly trigger events
- **257M** mobile phone numbers
- **128M** professional email addresses
- **314M** personal email addresses
- **205M** household addresses
- **200** filterable attributes
- **3M** RSS feeds for news mention data
- **50+** average relationship paths per user
- **100%** fill rate for wealth & income ranges

## Data Layers

### Step 1
**Consumer Attributes**  
We aggregate and organize consumer data from multiple trusted sources. This includes residential addresses, personal emails, household demographics, and other key identifiers. Data is stitched together to create a stable foundation for identity resolution.

### Step 2
**Professional Attributes**  
We collect and refine professional details such as employment history, current roles, board seats, and company ownership, then we layer in firmographic and growth data. This layer reflects both sourced data and corrections made through our internal quality process to provide critical business context and unlock insights for the prospect in a 360° view.

### Step 3
**Identity Matching**  
We match personal and professional profiles to form a unified view of each individual. This enables cross-context insights and a more complete understanding of who someone is across work and life.

### Step 4
**Data Standardization & Normalization**  
We transform raw, varied inputs into usable intelligence by normalizing formats, resolving inconsistencies, and aligning attributes across data sources. From there, we apply machine learning models to estimate key attributes like income, age, and household composition, enabling smarter decisions across use cases.

### Step 5
**Wealth Trigger Monitoring**  
We attach wealth event triggers to each profile, creating a living timeline. This includes job changes, news mentions, investments, and other signals of change or opportunity.

### Step 6
**Relationship Intelligence**  
We identify who likely knows whom by analyzing shared professional history, education, board memberships, and other common affiliations. Each relationship is assigned a strength score based on recency, relevance, and depth of connection, helping you find trusted paths to the people who matter most.

## Email Verification

Reliable insights start with reliable data. At Aidentified, we source, vet, and maintain accurate, up-to-date contact information. To ensure every connection counts, we offer real-time email verification as a built-in feature. When a user views a profile, all associated email addresses are verified—providing immediate confidence and transparency. The same rigorous verification process applies to bulk exports, ensuring data you can trust at scale.

## Data Privacy & Security

### SOC2 Compliance

We prioritize data security and privacy. Aidentified is SOC2 Type II compliant, demonstrating our commitment to the highest standards of data ethics, responsibility, and transparency.

### Privacy & Safety Features

Our platform and data services are built with rigorous privacy by design and regularly-audited security protocols and controls to ensure compliance with applicable privacy laws and the security of our users’ information remains confidential.

## Categories of Wealth Triggers We Provide

### Career and Company CHANGES

Track key professional milestones like job changes and company switches. These signals help you understand when someone is entering a new role or navigating a transition that may open new opportunities.

### High-Value Asset Movement

Monitor real estate listings and purchases that can reveal liquidity events or lifestyle changes.

### PRESS and Media Activity

Stay informed when your prospects or clients make headlines or conduct notable transactions. News mentions provide valuable context on visibility and financial confidence.

### Indicators of Wealth Transfer

Identify early signs of intergenerational wealth movement that can help you prepare proactive strategies for long-term relationship building.

### Market and Growth Signals

Company milestones often bring personal change. These events can indicate new decision-making power and readiness for partnerships.
